Enjoy Watches

Brand history & owner guide

Anonimo

Anonimo presents a 1997 Florentine tool-watch origin combined with a current Swiss-made mechanical-watch identity. 1

A history and reference-research guide, not an authentication, diving-suitability or market-value guide.

At a glance

Origin
Florence, 1997 1
Swiss era
Headquarters move in 2013 1
Current families
Militare, Nautilo, Epurato 12
Research priority
Exact era, reference and condition 1

Browse Anonimo watches →

Selected reference records

17 documented configurations from 17 model names. These records are a selection, not the full Anonimo catalogue.

Browse 17 recorded Anonimo configurations →

Florence is the stated origin

Anonimo's official history says the brand was founded in Florence in 1997 and developed an identity around professional diving. This establishes a Florentine origin context for early watches.

It does not identify a specific reference or prove its original parts. 1

The 2013 move marks a distinct era

Anonimo says the company moved its headquarters to Switzerland in 2013 and became compliant with the Swiss Made label. That change should be recorded explicitly when comparing a historic and current watch.

Do not apply the current label claim to an earlier Florentine example. 1

Militare, Nautilo and Epurato are separate families

The official site identifies the Militare, Nautilo and Epurato lines, with different stated roles in the current collection. Use the exact model documentation for movement, materials and water-resistance claims.

A family name alone is not a complete specification. 12

Diving claims require exact evidence

Anonimo's history discusses historic diving-watch claims and testing. Those statements do not determine the water resistance of a particular used or serviced watch.

For use in water, inspect condition and follow the exact model's current guidance. 1

Movements must be identified by reference

The current brand page describes Swiss automatic movements and names certain calibres for current collections. A watch record should retain the exact reference and calibre evidence rather than generalizing across eras.

Service history can be relevant for older examples. 12

Keep conclusions source-bounded

The official material supports the 1997 Florence origin, 2013 Swiss move and current family structure. It does not authenticate a watch or establish its value.

Use physical inspection and period documentation for consequential decisions. 1

Key dates

  1. 1997

    Florence founding

    Anonimo dates its founding to Florence in 1997. 1

  2. 2013

    Swiss headquarters

    Anonimo dates the headquarters move to Switzerland to 2013. 1

Ownership and continuity

Anonimo's official account connects a 1997 Florentine origin with a 2013 move to Switzerland and current mechanical collection families. 12

Identification and service

For an individual watch, record the complete reference, serial, dial, case, and movement markings and compare them with dated primary documentation.

A brand history cannot authenticate, appraise, or establish the provenance of a particular watch.

Evidence and limits

How the claims are supported
  1. source stated claim

    Anonimo states that it was founded in Florence in 1997 and developed a reputation in professional diving watches.

  2. source stated claim

    Anonimo states that it moved its headquarters to Switzerland in 2013 and thereafter complied with the Swiss Made label.

  3. source stated claim

    Anonimo's official site identifies Militare, Nautilo and Epurato as current collection lines and describes Swiss automatic movements for current watches.

Known limits

  • This guide does not authenticate a watch or test water resistance.
  • Market value and component originality require object-specific evidence.

Direct sources

  1. The BrandAnonimo Watches · official history · accessed September 12, 2026

    Locator: 1997 founding, 2013 Swiss move and movement statements. First-party source; its statements remain attributed.

  2. Anonimo WatchesAnonimo Watches · official storefront · accessed September 12, 2026

    Locator: Current Militare, Nautilo and Epurato collection context. First-party source; its statements remain attributed.

Corrections

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