Brand history & owner guide

CEON Watch Company

The official maker, technical and inquiry records establish an identifiable watchmaking practice, not merely a name. Classification rests on first-party evidence; independent deliveries, incorporation and workshop output remain unverified. 134

This profile covers the maker’s identity, history and documented work. A complete model catalogue is being researched separately.

At a glance

Subject
Independent Atelier 134
First documented date
2021 — Project begins according to atelier 2
Documented work
GR-01 124

Why the name matters

The maker biography identifies Ricardo A. Gracioli as a Brazilian turbine engineer who designs and hand-finishes watch components. CEON specifies a VC150 tool-steel case and hand finishing for GR-01, powered by a supplied Swiss Peseux 7001 movement. 34

The work and why it matters

CEON Watch Company presents a Brazilian independent atelier and the GR-01 watch associated with Ricardo A. Gracioli. CEON’s press material says the project began in 2021; it does not provide an independently verified company-incorporation date.

The official press/product pages invite inquiries and describe open production; the review did not establish completed independent customer deliveries. The official maker, technical and inquiry records establish an identifiable watchmaking practice, not merely a name. Classification rests on first-party evidence; independent deliveries, incorporation and workshop output remain unverified. 1243

Key dates

  1. 2021

    Project begins according to atelier

    CEON’s press material says the project began in 2021; it does not provide an independently verified company-incorporation date. 2

Ownership and continuity

The official maker, technical and inquiry records establish an identifiable watchmaking practice, not merely a name. Classification rests on first-party evidence; independent deliveries, incorporation and workshop output remain unverified. 134

Watchmakers and designers linked to CEON Watch Company

These people have a sourced relationship to this brand in the Enjoy Watches register. The label beside each name states the relationship recorded; it should not be read as a broader employment or ownership claim.

Identification and service

For an individual watch, record the complete reference, serial, dial, case, and movement markings and compare them with dated primary documentation.

A brand history cannot authenticate, appraise, or establish the provenance of a particular watch.

Evidence and limits

How the claims are supported
  1. source stated claim

    CEON Watch Company presents a Brazilian independent atelier and the GR-01 watch associated with Ricardo A. Gracioli.

  2. source stated claim

    The maker biography identifies Ricardo A. Gracioli as a Brazilian turbine engineer who designs and hand-finishes watch components.

  3. source stated claim

    CEON’s press material says the project began in 2021; it does not provide an independently verified company-incorporation date.

  4. source stated claim

    CEON specifies a VC150 tool-steel case and hand finishing for GR-01, powered by a supplied Swiss Peseux 7001 movement.

  5. verified fact

    The official press/product pages invite inquiries and describe open production; the review did not establish completed independent customer deliveries.

  6. reasonable inference

    The official maker, technical and inquiry records establish an identifiable watchmaking practice, not merely a name. Classification rests on first-party evidence; independent deliveries, incorporation and workshop output remain unverified.

Known limits

  • This identity dossier is not a complete catalogue of every watch or reference.

Direct sources

  1. CEON Watch CompanyCEON Watch Company · official brand presentation · accessed September 15, 2026

    Locator: Main GR-01 presentation and CEON Watch Company identity.. First-party source; its statements remain attributed.

  2. Press / CEON GR-01CEON Watch Company · official press material · accessed September 15, 2026

    Locator: Brazilian atelier; project begun 2021; open production and inquiry terms; lines 11–13, 46–49 and 68–76.. First-party source; its statements remain attributed.

  3. The MakerCEON Watch Company · official maker biography · accessed September 15, 2026

    Locator: Ricardo A. Gracioli, turbine engineering and hand finishing; lines 8–25.. First-party source; its statements remain attributed.

  4. GR-01CEON Watch Company · official product technical description · accessed September 15, 2026

    Locator: VC150 steel, hand-finishing and Swiss Peseux 7001; lines 12–25, 34–42, 54–58.. First-party source; its statements remain attributed.

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