At a glance
Selected reference records
22 documented configurations from 22 model names. These records are a selection, not the full Matoa catalogue.
- Matoa Elora · 1 record
- Matoa Flores · 1 record
- Matoa Gili · 1 record
- Matoa Kumbang Indigo Ebony · 1 record
- Matoa Kumbang Jingga Maple · 1 record
- Matoa Kumbang Maroon Ebony · 1 record
- Matoa Kumbang Nila Maple · 1 record
- Matoa Kumbang Toska Ebony · 1 record
- Matoa Moyo · 1 record
- Matoa Rakai Ebony · 1 record
- Matoa Rakai Fullmoon Maple · 1 record
- Matoa Rakai Maple · 1 record
- Matoa Rakai Mini Ebony · 1 record
- Matoa Rote · 1 record
- Matoa Singo (2019 launch configuration) · 1 record
- Matoa Singo Ebony · 1 record
- Matoa Singo Mantra Ebony · 1 record
- Matoa Singo Maple · 1 record
Identity and scope
Matoa is an Indonesian watch business associated with handcrafted wooden watches.
This guide treats that identity as the starting point. It does not transfer line-level history to an individual watch without matching reference evidence. 1
Historical position
A Google business case study dates Lucky D. Aria's start of Matoa to 2010 and its first exhibition launches in Bandung to 2011.
The date and context belong to the event described, not automatically to every object bearing the name. 1
What the source establishes
The cited Google record is the evidence anchor used here for Matoa. Its documented scope is narrower than a complete corporate, calibre, or model archive.
Where the source speaks for the brand, its historical statements remain attributed rather than converted into independent verification. 1
Identify the exact watch
Record every visible dial signature, the complete case-back reference and serial markings, movement or module markings, dimensions, materials, and complications. Compare those details with a dated catalogue, manual, archive extract, or service document for the exact reference.
A shared logo or broadly similar case is an identification lead, not proof of age, originality, or authenticity. 1
Keep entities and dates separate
Use 2010 only in the documented context described above. Names may survive ownership changes, disappear and return, or refer to a founder, historic maker, product line, and present operator at different times.
Build an object-level chronology before making continuity claims. 1
Research a Matoa watch
Start with clear photographs of the dial, case back, crown, clasp, and movement where safely accessible. Search the exact markings in primary documentation and retain the document date and page or section.
For authentication, servicing, or valuation, use a qualified specialist and preserve provenance, invoices, and prior service records. 1
Independent research update
Matoa is an Indonesian wooden-watch business associated with founder Lucky Danna Aria and based in Bandung.
Indonesian government and other sources identify 2011 as a Matoa founding/start milestone.
Kontan reported in 2014 that Lucky D. Aria entered the wooden-watch business in February 2013.
The checked sources conflict on whether 2011 or 2013 should be treated as Matoa's business-start date.
An individual Matoa watch still requires model/reference-level evidence; brand identity alone does not establish its age, originality, authenticity, or value. 3456
Key dates
- 2010
Documented milestone
A Google business case study dates Lucky D. Aria's start of Matoa to 2010 and its first exhibition launches in Bandung to 2011. 1
- 2011
- 2013-02
Conflicting reported business-entry milestone
Kontan reported in 2014 that Lucky D. Aria entered the wooden-watch business in February 2013. 4
Ownership and continuity
The current evidence identifies Matoa and establishes the bounded historical context above; an individual watch still needs reference-level documentation. 1
Identification and service
For an individual watch, record the complete reference, serial, dial, case, and movement markings and compare them with dated primary documentation.
A brand history cannot authenticate, appraise, or establish the provenance of a particular watch.
Evidence and limits
How the claims are supported
- source stated claim
Matoa is an Indonesian watch business associated with handcrafted wooden watches.
- source stated claim
A Google business case study dates Lucky D. Aria's start of Matoa to 2010 and its first exhibition launches in Bandung to 2011.
- verified observation
The cited Google page is the source used for this guide's bounded identity and history statements.
- verified observation
Matoa is an Indonesian wooden-watch business associated with founder Lucky Danna Aria and based in Bandung.
- verified observation
Indonesian government and other sources identify 2011 as a Matoa founding/start milestone.
- verified observation
Kontan reported in 2014 that Lucky D. Aria entered the wooden-watch business in February 2013.
- reasonable inference
The checked sources conflict on whether 2011 or 2013 should be treated as Matoa's business-start date.
- reasonable inference
An individual Matoa watch still requires model/reference-level evidence; brand identity alone does not establish its age, originality, authenticity, or value.
Known limits
- This guide does not authenticate or value an individual watch.
- The exact distinction among concept formation, first exhibition/sale, legal-company formation and sustained commercial launch remains unresolved.
- Current ultimate ownership/control was not established from a registry-quality source.
Direct sources
- Matoa Indonesia: Bringing Indonesian Handcrafted Watches to the WorldGoogle · institutional case study · accessed September 12, 2026
Locator: Identity and historical context used by this guide. External source.
- Making time for change: Indonesian watchmaker’s risk pays offGoogle · institutional · accessed September 12, 2026
Locator: Relevant identity, chronology, control, or manufacturing passage. External source.
- Membangun Masa Depan, Lewat Lima Jenama Berjaya di Pasar DuniaDirektorat Jenderal Kekayaan Intelektual, Kementerian Hukum dan HAM Republik Indonesia · institutional · accessed September 12, 2026
Locator: Relevant identity, chronology, control, or manufacturing passage. External source.
- Kantongi omzet ratusan juta dari jam tangan kayuKontan · specialist · accessed September 12, 2026
Locator: Relevant identity, chronology, control, or manufacturing passage. External source.
- Lucky Danna Aria, Lulusan SMA Menembus Pasar Asing Dengan Jam Tangan Kayu MATOATabloid Bintang · specialist · accessed September 12, 2026
Locator: Relevant identity, chronology, control, or manufacturing passage. External source.
- Matoa IndonesiaWhatsApp · institutional · accessed September 12, 2026
Locator: Relevant identity, chronology, control, or manufacturing passage. External source.
Corrections
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