Brand history & owner guide

Piaget

Piaget is a Swiss watch and jewellery maison within Richemont. 1

A bounded brand-history and identification guide, not an authentication, valuation, or reference-specific specification service.

At a glance

Guide subject
Piaget 1
Entity type
watch and jewellery maison 1
Documented date
1874 1
Primary evidence
Piaget 1

Browse Piaget watches →

Selected reference records

263 documented configurations from 64 model names. These records are a selection, not the full Piaget catalogue.

Browse 263 recorded Piaget configurations →

Identity and scope

Piaget is a Swiss watch and jewellery maison within Richemont.

This guide treats that identity as the starting point. It does not transfer line-level history to an individual watch without matching reference evidence. 1

Historical position

Piaget's official history dates Georges-Edouard Piaget's workshop in La Côte-aux-Fées to 1874.

The date and context belong to the event described, not automatically to every object bearing the name. 1

What the source establishes

The cited Piaget record is the evidence anchor used here for Piaget. Its documented scope is narrower than a complete corporate, calibre, or model archive.

Where the source speaks for the brand, its historical statements remain attributed rather than converted into independent verification. 1

Identify the exact watch

Record every visible dial signature, the complete case-back reference and serial markings, movement or module markings, dimensions, materials, and complications. Compare those details with a dated catalogue, manual, archive extract, or service document for the exact reference.

A shared logo or broadly similar case is an identification lead, not proof of age, originality, or authenticity. 1

Keep entities and dates separate

Use 1874 only in the documented context described above. Names may survive ownership changes, disappear and return, or refer to a founder, historic maker, product line, and present operator at different times.

Build an object-level chronology before making continuity claims. 1

Research a Piaget watch

Start with clear photographs of the dial, case back, crown, clasp, and movement where safely accessible. Search the exact markings in primary documentation and retain the document date and page or section.

For authentication, servicing, or valuation, use a qualified specialist and preserve provenance, invoices, and prior service records. 1

Independent research update

Piaget is a Swiss watch and jewellery maison tracing its origin to Georges-Edouard Piaget's 1874 workshop in La Côte-aux-Fées.

Piaget is owned within Richemont. 23

Key dates

  1. 1874

    Documented milestone

    Piaget's official history dates Georges-Edouard Piaget's workshop in La Côte-aux-Fées to 1874. 1

  2. 1874

    Workshop origin

    Georges-Edouard Piaget established the workshop in La Côte-aux-Fées in 1874. 23

Ownership and continuity

The current evidence identifies Piaget and establishes the bounded historical context above; an individual watch still needs reference-level documentation. 1

Identification and service

For an individual watch, record the complete reference, serial, dial, case, and movement markings and compare them with dated primary documentation.

A brand history cannot authenticate, appraise, or establish the provenance of a particular watch.

Evidence and limits

How the claims are supported
  1. source stated claim

    Piaget is a Swiss watch and jewellery maison within Richemont.

  2. source stated claim

    Piaget's official history dates Georges-Edouard Piaget's workshop in La Côte-aux-Fées to 1874.

  3. verified observation

    The cited Piaget page is the source used for this guide's bounded identity and history statements.

  4. verified observation

    Piaget is a Swiss watch and jewellery maison tracing its origin to Georges-Edouard Piaget's 1874 workshop in La Côte-aux-Fées.

  5. verified observation

    Piaget is owned within Richemont.

Known limits

  • This guide does not authenticate or value an individual watch.
  • Reference-specific manufacturing and originality still require object-level evidence.

Direct sources

  1. The Story of PiagetPiaget · official history · accessed September 12, 2026

    Locator: Identity and historical context used by this guide. First-party source; its statements remain attributed.

  2. Piaget | Our MaisonsRichemont · official · accessed September 12, 2026

    Locator: Relevant identity/history/control/manufacturing passage. First-party source; its statements remain attributed.

  3. PiagetHodinkee · specialist · accessed September 12, 2026

    Locator: Relevant identity/history/control/manufacturing passage. External source.

Corrections

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