Brand history & owner guide

Simon Brette

Simon Brette established his independent watchmaking business in 2021; the first public Chronomètre Artisans launch followed on 12 April 2023. 123

This profile covers the maker’s identity, history and documented work. A complete model catalogue is being researched separately.

At a glance

Subject
Confirmed Watch Brand 12
First documented date
2021-04 — Departure from MB&F 2
Documented work
Chronomètre Artisans Souscription 12
Documented work
Chronomètre Artisans Rose 4

Construction career and independence

Brette’s prior construction work included Chronode, MCT and MB&F; he left MB&F in April 2021. Simon Brette established his independent watchmaking business in 2021; the first public Chronomètre Artisans launch followed on 12 April 2023. 21

Subscription financing and distributed craft

The 2023 interview took place at his workshop in Geneva’s Acacias district. Twelve subscription clients helped finance the first series; this is not a claim that twelve watches were already delivered.

Chronomètre Artisans uses Brette’s SBCA design and a disclosed network of specialist contributors, rather than manufacture wholly under one roof. Named collaborators include designer Matthieu Allègre, engraver Yasmina Anti, finisher Barbara Coyon and prototypists Luc Monnet and Anton Pettersson. 21

Recognition and later editions

Chronomètre Artisans received the 2023 GPHG Horological Revelation award. The Rose edition was covered in December 2024; it is a later iteration, not the company’s founding event.

The official website also identifies Chronomètre Artisans Joaillerie. 345

Key dates

  1. 2021-04

    Departure from MB&F

    Brette’s prior construction work included Chronode, MCT and MB&F; he left MB&F in April 2021. 2

  2. 2021

    Independent business

    Simon Brette established his independent watchmaking business in 2021; the first public Chronomètre Artisans launch followed on 12 April 2023. 12

  3. 2023-04-12

    First public watch launch

    Simon Brette established his independent watchmaking business in 2021; the first public Chronomètre Artisans launch followed on 12 April 2023. 12

  4. 2023

    GPHG recognition

    Chronomètre Artisans received the 2023 GPHG Horological Revelation award. 3

  5. 2024-12

    Rose edition reporting

    The Rose edition was covered in December 2024; it is a later iteration, not the company’s founding event. 4

Ownership and continuity

Chronomètre Artisans uses Brette’s SBCA design and a disclosed network of specialist contributors, rather than manufacture wholly under one roof. 2

Watchmakers and designers linked to Simon Brette

These people have a sourced relationship to this brand in the Enjoy Watches register. The label beside each name states the relationship recorded; it should not be read as a broader employment or ownership claim.

Identification and service

For an individual watch, record the complete reference, serial, dial, case, and movement markings and compare them with dated primary documentation.

A brand history cannot authenticate, appraise, or establish the provenance of a particular watch.

Evidence and limits

How the claims are supported
  1. verified fact

    Simon Brette established his independent watchmaking business in 2021; the first public Chronomètre Artisans launch followed on 12 April 2023.

  2. verified fact

    Brette’s prior construction work included Chronode, MCT and MB&F; he left MB&F in April 2021.

  3. verified fact

    The 2023 interview took place at his workshop in Geneva’s Acacias district.

  4. verified fact

    Twelve subscription clients helped finance the first series; this is not a claim that twelve watches were already delivered.

  5. verified fact

    Chronomètre Artisans uses Brette’s SBCA design and a disclosed network of specialist contributors, rather than manufacture wholly under one roof.

  6. verified fact

    Named collaborators include designer Matthieu Allègre, engraver Yasmina Anti, finisher Barbara Coyon and prototypists Luc Monnet and Anton Pettersson.

  7. verified fact

    Chronomètre Artisans received the 2023 GPHG Horological Revelation award.

  8. verified fact

    The Rose edition was covered in December 2024; it is a later iteration, not the company’s founding event.

  9. verified fact

    The official website also identifies Chronomètre Artisans Joaillerie.

Known limits

  • Swiss registry identity, ownership and any later business restructuring were not confirmed.
  • The official site’s full dynamic content and current delivery totals were not accessible.
  • This identity dossier is not a complete catalogue of every watch or reference.

Direct sources

  1. In conversation with Simon Brette on the Chronomètre Artisans SouscriptionRevolution · firsthand interview · accessed September 15, 2026

    Locator: Relevant passage identified in the supplied research record. External source.

  2. Simon Brette interview, Geneva, 2023Phillips · firsthand workshop interview · accessed September 15, 2026

    Locator: Relevant passage identified in the supplied research record. External source.

  3. The best watches of 2023, according to expertsGQ · independent reporting · accessed September 15, 2026

    Locator: Relevant passage identified in the supplied research record. External source.

  4. Hands-on: Simon Brette Chronomètre Artisans RoseHodinkee · independent specialist reporting · accessed September 15, 2026

    Locator: Relevant passage identified in the supplied research record. External source.

  5. Chronomètre Artisans JoaillerieSimon Brette · official product page · accessed September 15, 2026

    Locator: Relevant passage identified in the supplied research record. First-party source; its statements remain attributed.

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